Specialist - Marketing (Emerging Markets)
Jazeera Airways
Kuwait, Kuwait International Airport
Job Description
Drive customer engagement, retention, and loyalty through lifecycle communications and co-branded programs; deliver data-driven insights to improve CLV and repeat bookings.
Responsibilities:
- Execute personalized email, push, and SMS campaigns
- Implement segmentation and behavior-triggered communications
- Track and optimize open rates, CTR, and retention KPIs
- Manage co-branded partnerships with banks/payment providers and travel partners
- Oversee referral & affiliate marketing programs and ROI tracking
- Analyze engagement trends and report on campaign performance
- Collaborate with analytics/digital marketing to refine efforts
Requirements:
- Bachelor’s/Master’s in Marketing, Digital Media, Business Administration, or related field
- 5+ years in email marketing, CLM, or loyalty marketing
- Experience with CRM tools (Adobe Campaign, MoEngage, Braze, WebEngage)
- Experience in affiliate marketing/partnerships/referrals
- Strong understanding of segmentation, A/B testing, and lifecycle strategies
Department: Marketing
Contract Type: Permanent
Company Information
Job Category
sales-and-business-development
Posted: 22 days ago
Posting Date: 2025-07-22T00:00:00.000Z